About Floral & Fluff

Hi there! I’m Emily, founder of Floral & Fluff!

Floral & Fluff started from a lifelong love of art and a desire to create beauty in a new medium. Before working with flowers, I spent years studying and practicing painting, drawing, and graphic design. Those experiences taught me how to use color, composition, texture, and movement to tell a story—skills that now shape every arrangement I create.

What began as a creative outlet quickly grew into a passion for floral design. I fell in love with the way flowers can transform a space, celebrate life’s biggest moments, and bring joy to everyday occasions. Today, I approach each arrangement the same way I would a piece of art: thoughtfully, intentionally, and with attention to every detail.

The “Fluff” in Floral & Fluff comes from my dog, Rylo, who is often nearby while I’m designing and serves as the company’s unofficial mascot. Together, we’re on a journey of creativity, learning, and celebrating life’s special moments through flowers.